Next-Level Marketing Campaigns
The integration allows you to strategise, execute, and monitor various types of campaigns centrally and see the performance on a centralised dashboard. Whether you want Email marketing campaigns, social media marketing, event marketing, or any other engagement activity that HubSpot supports, the integration helps make them more effective with data.
The integration also gives you website analytics data on your CRM to get key insights about the customer and audience journey on your Ecommerce platform. You will get accurate knowledge of their expectations, bottlenecks, and much more. Therefore, you can design your landing pages to reflect the needs of your customers and audience.
Importantly, the A/B testing features of HubSpot enables you to test your landing pages, website pages, Emails, and CTAs for engagement performance. The testing of content, layouts, links, visual elements, personalisation levels, language tone and style, and more helps you make a detailed approach to customer engagement strategies.